Over three billion people are using the internet right now. Eighty percent of those people access it from their mobile devices. If you're not reaching those people with a responsive website then you're missing out on this critical market. This can cause you to lose out on potential customers to your competitors.
What's a responsive website? A responsive website or adaptive website is one that's mobile-ready and responsive on screens of all types and sizes. Responsive websites builds can increase readership and attract more potential customers to your business.
Maples Growth Strategies in Atlanta GA has years of experience with building responsive websites for clients that are attractive, functional and get results.
Build a Responsive Website
Before the use of smartphones and tablets, websites were originally built for desktop computers and laptops with a static screen and fixed size. When shopping and researching became popular on mobile devices, fixed websites were too large to view on a smaller screen.
Responsive web design became a concept that allows entire websites to tit across all kinds of devices. Mobile users are able to search the internet and shop for products without coming across content that's too big for their screens. The first and most important tip for website design to ensure that it has mobile-ready and responsive design.
To meet the need of shoppers on the go, responsive websites using technology such as HTML 5, were created. A responsive design site adapts to the user’s screen to provide the best experience possible.
Never built a responsive website before? You don't have to do it on your own. Maples Growth Strategies in Atlanta GA can provide you with a responsive website that will attract mobile customers to your business and engage them in a more meaningful way.
Use Content Stacking & Break Points
Another important web design tip is to use content stacking and break points in a logical sense. Both components are important for mobile-ready websites. Content stacking is a concept that consist of content elements stacking vertically as the window gets thinner.
Break points can be determined by determining the screen sizes for computer monitors, laptops, smartphones, and tablets. Still confused? In this case, you'll want to hire a responsive website builder Atlanta GA who can break each of these concepts down in a way that's easy to understand. It could take you several weeks or months to learn this concept on your own. It's best to work companies that build responsive websites instead.
Navigational placement is important in responsive websites. The most common practice is to include the navigational menu at the top of the website or underneath the hamburger icon. When a visitor clicks on the menu, it may drop down, fill the entire screen, or open from the side. This makes it easier to view the menu and to navigate to other pages.
This design tip for responsive websites eliminates unnecessary content and make it accessible. The web designers we use at Maples Growth Strategies codes responsive websites to create a design that includes a navigational menu that's conveniently located for mobile users.
Change the Font Size
While large fonts are popular, some of those sizes are too big for most mobile devices. It's important to change the font size to something that's more appropriate. Another design tactic we use for responsive websites is to adjust the font size between 18 to 20 font paragraph for desktop websites. However, on mobile devices, something closer to 16 is better.
It's also recommended to shrink the headers on each page of your website. Some of the best responsive websites at Maple Growth strategies have perfectly aligned and sized fonts with each design concept.
Increase the Button Size
The button size determines how much screen real estate certain actions can take up. On a responsive website, most buttons are used with a call to actions, and placed in a way that it encourages the user to click on it with their finger. By understanding how users interact with their mobile devices and orientate them depending on if they’re taking a picture or watching a video will help determine the button size on responsive websites so that users can access it with ease.
Maples Growth Strategies understands how users interact with their devices during different situations and uses that knowledge to build a responsive site that best suite the users needs on your site.
Simplify the Web Design
Simple and clean design is important for responsive websites. Since you'll be working with less space for mobile devices, removing unnecessary elements and information is important. For example, instead of writing your entire phone number, include a link to your phone number to a phone icon at the top of your website.
This example can also work for your e-mail address. The navigational menu can hide within the hamburger icon, as previously mentioned. Replace rotators with a photo and statement and so forth. White space and black lettering are key elements our digital marketing team takes into consideration when designing or re-designing your website.
Photos with large file sizes can decrease the load time and site speed which is bad for user experience as well as your sites SEO. This is especially true when dealing with site functionality on mobile devices.
The longer it takes to load your website, the more likely a visitor is to exit it and move on to a competitor. At Maples Growth Strategies we utilize various techniques to help optimize images on websites such as using no more than two large high-quality images. We also use cloud storage and/or image compression of manage image file size .
One of the best tips for responsive websites is to test site elements on various platforms. Since there are a wide variety of browsers, screen sizes, devices and search engines; your responsive website may look completely different on Google Chrome than it does on Microsoft Edge or an iPhone.
At Maples Growth Strategies, we test out your website on a variety browsers and devices before finalizing it to ensure your site works smoothly for your clients no matter how they get to it.
As mobile devices change in size, processing power, technology and more, you want to work with a digital marketing firm whose web design team stays on top of these changes. MPG not only builds standalone websites for customers, but we also offer hosting services where we stay abreast of all the latest website trends to make sure our client has the best responsive websites possible.
Maple Growth Strategies in Atlanta GA is ready to work with your on building a responsive design website to give your business the best online presence possible. Call today for a free consultation.
"A vision without strategy is an illusion." -Lee Bolman